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EXPOVINA PRIMAVERA
POP-UPS & HIGHLIGHTS

The Expovina Primavera Pop-up Corner offers start-ups and established producers a platform for innovation. The pop-up stands change every four days and promote diversity and new discoveries. New wines, natural wines, specialties from unknown regions and exclusive highlights such as crémants from Luxembourg and non-alcoholic grape-based drinks will be presented.

POP-UP CORNER

LES CREMANTS DU LUXEMBOURG

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Around 10 winegrowers will be bringing their crémants exclusively to Expovina Primavera for the first time.

Location: POP-UP CORNER
Duration: entire trade fair

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HIGHLIGHTS

TASTE-OFF-BATTLE

Location: at every stand

Scan the QR code at the counter and taste wines with the Taste-Off app. Compare your knowledge with winemakers and friends, find all the wines at Primavera, save favorites, retailers and personal notes. A compact tool for anyone who wants to understand wine better.

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POP-UP CORNER & A17

NO - LOW ALCOHOL

We show what modern enjoyment can do today. With AMESCO, the Zurich start-up for top-quality non-alcoholic wines, and with Keine Weine - made from grapes, tea, berries and botanicals.

Wine is pleasure. No wine now too.

Location: POP-UP CORNER & A17
Duration:
entire trade fair

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LES PETITES ARVINES DE FULLY

Premiere at EXPOVINA PRIMAVERA: Les Petites Arvines de Fully present their iconic Valais white wines – in an exclusive masterclass with World’s Best Sommelier Marc Almert (2019) and directly at their stand.

Stand: A4
Duration: throughout the entire fair

 

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Pop-ups program

Guest regions and trend products will be on show this year at the Primavera Pop-up Corner and at selected pop-up stands.

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GUESTS & TRENDSPRIMAVERA POP-UP STAND

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Cave du Rhodan

23.3. - 26.3.26 / POP-UP STAND

Stand B07

Provenance: Valais, Switzerland

Not better, but different Our winery has a tradition stretching back over 60 years and spanning three generations. In this half century, the family business has continuously developed and has distinguished itself through its pioneering character.

We value the optimal regional conditions of the vineyard and create quality wines from its resources. Our most important awards: Winery of the Year 2022 Sustainability Award ZKB 2014.

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GUESTS & TRENDSPRIMAVERA POP-UP STAND

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Keine Weine

19.3. - 26.3.26 / POP-UP CORNER E08

New drinking

Provenance: Germany, Italy, Switzerland

Wine is pleasure, no wine now too! Whether made from grapes, tea, berries or botanicals, we have them: Non-alcoholic trouvailles for heavenly pairings, every taste and lifestyle, every occasion and time of day. Pleasure up, drink more, suffer less. Whether wines or no wines.

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GUESTS & TRENDSPRIMAVERA POP-UP STAND

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Weingut Lindenhof 

19.3. - 22.3.26 / POP-UP STAND

Stand A11

Provenance: Schaffhausen, Switzerland

For a long time, the Lindenhof was a farm with livestock and arable farming until Jakob Richli devoted himself entirely to viticulture around 30 years ago. Thanks to his visionary groundwork, we now have over 6 hectares of interesting vineyards and grape varieties in Osterfingen. In 2018, 2.5 hectares of Hallau vines were added to our cultivation, further expanding the range of soil diversity.

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GUESTS & TRENDSPRIMAVERA POP-UP STAND

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Siebe Dupf Kellerei

19.3. - 22.3.26 / POP-UP STAND

Stand B07

Provenances: France, Italy, Spain

Character - Quality - Enjoyment A passion for wine has been in our DNA for over 150 years. Our expertise ranges from regional wine production to trading in top international wines. Our fascination for fine wines drives us to constantly create new pleasurable experiences. Immerse yourself in our world full of passion for wine.

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GUESTS & TRENDSPRIMAVERA POP-UP STAND

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Theilervini

19.3. - 22.3.26 / POP-UP STAND

Stand A11

Provenance: Ticino, Switzerland

We cultivate 4.5 hectares of vines on the slopes of Malcantone near Lugano that cannot be mechanized. All our vines are cultivated according to the guidelines of integrated production, using as few pesticides as possible. No herbicides are used on the entire farm. We produce around 18000 bottles of wine in an old post bus garage in Cademario that has been converted into a cellar.

 

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GUESTS & TRENDSPRIMAVERA POP-UP STAND

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1wein.ch

23.3.-26.3.26 / POP-UP STAND

Stand A11

Provenance: Bulgaria

Discover the fascinating diversity of Bulgarian wines - tradition and modernity in every glass.

Founded in 2019 with the aim of making Bulgaria's exquisite wines known in Switzerland and giving them back their place on the wine list.

Bulgarian wine is more than a drink - it is emotion, tradition and 7000 years of history. Produced with dedication and craftsmanship, it unfolds its uniqueness in every glass.

Our partners

PARTNER - PRIMAVERA

Many thanks to our media partners.

TRADE FAIR LOCATION

PULS 5 is ideally located and easy to reach by public and private transportation.

PULS 5 - Giessereihalle, Giessereistrasse 18, 8005 Zurich